Digital Marketing Specialist
Columbus,
WI,
United States
We are building a creative, collaborative team of people who care about making a difference for our customers. QOC Innovations is the leading Odoo ERP implementation partner in the United States and we are growing. If you are interested in working in a fast paced environment that honors commitments, deadlines and deliverables, we want to hear from you. Learn more below about joining our team.
The Digital Marketing Specialist will develop and execute marketing campaigns across digital channels, including social media, paid media, and web, to promote a variety of products and services. Responsibilities include content development, audience targeting, performance tracking, and campaign optimization to drive qualified traffic, generate leads, and support the sales pipeline. This role works closely with internal teams and select clients to shape and refine their digital marketing strategies, supporting business growth.
Responsibilities
- Develop and execute digital marketing strategies that include identifying target audiences, setting campaign goals, and selecting appropriate channels.
- Create and curate content across digital channels, writing clear, compelling copy tailored for web, social media, and paid campaigns.
- Plan, launch, and manage paid media campaigns, including Google Ads, Meta, and LinkedIn ads, with continuous monitoring and optimization to maximize ROI.
- Optimizing website and content for search engines (SEO), including keyword research, on-page optimization, and implementing best practices.
Must Have
- Bachelor's degree in marketing, communications, or a related field.
- Deep understanding of various digital marketing channels and strategies, including SEO, SEM, email, social media, display, and content marketing.
- Hands-on experience with SEO tools, web analytics, and advertising platforms.
- Skilled in creating compelling content tailored to various platforms, audiences, and campaign goals.
- Experience developing and executing social media strategies and campaigns.
Nice to have
- Relevant certifications (e.g., Google Ads, Meta Blueprint)
- Google workspace experience
- Odoo ERP implementation experience
Who are we?
- A team of smart people, in a friendly and open culture
- Sharers of knowledge & experience to increase exposure to various business industries
- Creators of content that helps our customers increase efficiencies on a daily basis
- A team of people who face real responsibilities and challenges in a fast paced evolving company
What our Team Members are Saying
Team members have an opportunity to see the impact of their work, making real contributions to the success of QOC & our customers.
Scott, Head of Sales
What are you most excited about in the future of your role?
"The growth potential at QOC has no ceiling, and I am loving where we are going together."
Dennis, Head of Delivery
Why QOC?
"I love working for a company that is growing profitably and truly helping customers. Customers respect our team members and want to work with us, which makes for a positive work environment."
Alexis, Business Consultant
What are you most proud of accomplishing in your time at QOC?
"Helping a client overcome complex challenges in their Odoo implementation and witnessing the positive impact on their business reinforces why I’m passionate about what we do."